Downtown Paramount “Holiday Transformation”

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One Slightly Panicked Phone Call

How it started

Maria Lopez, the City of Paramount’s parks and recreation director, reached out in early October. “Our downtown feels more like a weekday commute than a holiday hotspot,” she confessed. With steady but uninspired foot traffic, local businesses craving a boost, and last year’s basic decorations fading into the background, we surveyed the corridor under the Southern California sun. The potential was clear: weave festive magic into the city’s palm trees, bridges, and landmarks—creating a community hub that’s bright, inviting, and budget-conscious.

Challenge
Revitalize a multi-site downtown area with holiday cheer that unites the community, boosts the local economy, and withstands coastal weather—all without interrupting daily life.

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Mile-by-Mile Timeline

Jan 15, 2024Initial consultation & visioning session
Oct 10, 2024Kick-off call & site walk-through
Oct 20–31Design sign-off + permit filing
Nov 5–15Night-shift installation (minimal disruption)
Nov 20Lights-on reveal & community preview event
Jan 5–7, 2025Removal & warehouse hibernation

A Roadmap Written in Starlight

all wrapped up…

Throughout your Christmas journey, one of our expert holiday lighting and décor designers will be by your side.
We want to remove the stress of holiday decorating. Here’s how!

Design

Dream & Design

Crafted a bespoke vision blending SoCal vibes with holiday classics: LED-lit palms swaying like festive waves, oversized snowflakes over the pond. A VR preview sealed the deal with city council in under 10 minutes.

– Creative squad of 3 designers
– 1x 3-D artist

Decor & Prep

Sourced weather-resistant LEDs, custom-fabricated “Paramount Holidays” sign, artificial snow blankets, and a charming Christmas train inspired by the city’s history.

2 procurement elves –
4 warehouse wranglers –

Decor
Installation

Install & Wow

Multi-night crews tackled the corridor, civic center, and Spane Park—rigging lights on palms, draping garlands on bridges, setting up the train with precision electrical work.

– 12 installers
– 3 bucket trucks
– 1 500 lb décor lift

Maintain & Guard

Weekly inspections amid heavy foot traffic; 24-hr hotline (used once for a quick fix). Materials held strong against wind and sun.

On-call tech van with spares –
2 maintenance techs –

Maintenance
Removal

Wrap & Hibernate

Swift 48-hour takedown with spotless cleanup; pieces stored in climate-controlled warehouse, ready for next year’s encore.

– 2 removal teams
– 2 lift-gate trucks

Safety & Compliance

OSHA-10 certified crew –
$10 M liability & workers’ comp coverage –
City of Paramount electrical & scaffold permits secured (Permit #PAR-24-0582) –

Storage

Measurable Misltetoe Magic

Metric2023 (Basic Décor)2024 SeasonLift
December foot-traffic320 k visitors450 k+41 %
Average dwell time35 min45 min+10 min
Social posts with #ParamountHolidays2,5008,700+248 %
Local business sales (Nov 25–Dec 24)$28.5 M$39.2 M+38 %
Energy spend (lighting)$6,200$3,800–39 %
CO₂ avoided vs 20232.8 tEquivalent to removing 15 cars from the road for a month
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Solutions Unwrapped

  • LED-Lit Palm Trees — App-controlled lights wrapping iconic palms along the downtown boulevard, syncing to holiday tunes.
  • Oversized Snowflakes & Pole-Mounted Displays — Candy canes and presents adorning light poles and bridges for bold, eye-catching accents.
  • “Paramount Holidays” Sign & Christmas Train — Custom-fabricated lighted sign at civic center; charming train display circling the Spane Park pond.
  • Artificial Snow Blankets & Garland-Draped Bridges — Coastal-friendly snow effects and garlands echoing the city’s vibrant palette.

TRUSTED DECORATING PARTNER

Our reputation glows brightly in the commercial sector, trusted by a diverse range of businesses to deliver exceptional and reliable holiday decorating services.

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Client’s Festive Words

“The Christmas Brothers brought our downtown to life with sparkling lights and community spirit—visitors lingered longer, businesses thrived, and it truly felt like the holidays in Paramount.”

— Maria Lopez, Parks and Recreation Director, City of Paramount

LinkedIn · paramountcity.gov
Featured in the Paramount Journal, 15 Dec 2024.

Why It Matters

  • The palm tree lights and pond train tied local landmarks together, sparking over eight thousand social shares and boosting community pride.
  • Energy-efficient designs cut costs by 39%—keeping the city’s budget merry and bright.
  • Paramount has already reserved us for 2025’s expanded “SoCal Winter Glow” with projector mappings—proof of scalable ROI that shines year after year.
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Nice to meet you

we are the Christmas Brothers

We set up our family business when two of the Brothers were just 12 and 13; we loaded a ‘little red wagon’ with soap, rags, and a lawnmower, and went door to door washing cars or mowing lawns.

GET TO KNOW US
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Ready to Spark Your Own Holiday Legend?

it’s pretty simple

Whether you manage a small park or a sprawling city district, we’ll deliver the magic, metrics, and memories. Contact an expert elf today and let’s illuminate your story.

Get your custom quote

OUR RECIPErnFOR SUCCESS

baked to perfection
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SAFE SANTA HATS

Every employee is trained on robust safety practices. And for your peace of mind, the whole team has liability and workers’ insurance.

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NORTH POLE QUALITY PRODUCTS

We use only the best professional quality products for both our commercial and residential customers to give your displays the look and the durability you desire. 

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WHITE GLOVE SERVICE

We are here for you every step of the way. From design to installation, maintenance to removal. If you need us, we’ll be with you within 48 hours.

Get Inspired:

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FREQUENTLY ASKED CHRISTMAS QUESTIONS

  • How far in advance should I book your services for the holiday season?

    We are a dedicated, year-round Christmas decorating company, and we recommend booking your holiday decorating services as early as possible—preferably several months in advance. The holiday season (October onwards) is our busiest time, and early booking ensures that we can accommodate your schedule and provide the best service. 

    For large commercial projects, booking six months or more ahead is ideal to allow ample time for planning and customization.

  • What happens if my corporate Christmas decorations need repairs during the holiday season?

    Relax. We offer full maintenance services throughout the holiday season to ensure your commercial Christmas light display remains in perfect condition. If any issues arise, such as broken lights or damaged décor, our team will come to you and make the necessary repairs, so your holiday display continues to shimmer and shine without interruption.

  • Do you provide Christmas decoration services for private residential properties or just businesses?

    While we specialize in commercial holiday lighting and decor, we are also overjoyed to bring the magic of Christmas to private residential events too. Whether you’re hosting a holiday party or want to create a cozy, festive atmosphere at home, our team can design and install stunning decorations tailored to your event or space.

  • Can I change my Christmas decorations each year, and how does that process work?

    It’s the beauty of hiring from a professional Christmas decorating services company—you can refresh or upgrade your decorations each year to keep your display feeling shiny, new, and up-to-date with current trends. 

    During your post-season review, we can discuss any changes or additions you’d like for the next year. Whether it’s a minor adjustment or a complete redesign, we’ll work with you to update your décor to meet your evolving needs and style preferences.

  • Are your installation teams insured and what safety measures do you take?

    With Christmas Brothers, you’re always covered by our Christmas light installation insurance, and we prioritize safety at every step of the process for all décorwe install. All team members are trained in robust safety protocols and use industry-approved equipment to ensure secure installations. We also comply with all local safety regulations and provide workers’ compensation insurance for your peace of mind.

  • How do you handle large-scale projects?

    Large-scale projects are our specialty! Because we have a year-round workforce who are experienced in many different kinds of festive decorating, we can approach each one with careful planning and execution. Our experienced teams handle every detail, from logistics to installation, ensuring that even the most complex projects are completed safely, efficiently, and on schedule.

     
    Thanks to our amazing industry contacts, there’s pretty much nothing we can’t source for you, so we can install breathtaking displays for large commercial spaces like malls and casinos—and we even provide ​​municipal Christmas decorations!

  • Can I speak to someone about a unique theme or design idea?

    Absolutely! We encourage you to schedule a consultation with our expert design team before we embark on any commercial Christmas lights installation. It doesn’t matter if you have a specific theme in mind or are looking for inspiration, we’ll work closely with you to brainstorm and develop a one-of-a-kind holiday display that reflects your vision. From whimsical to elegant, we bring your ideas to life with custom designs tailored to your space.

  • What makes your commercial-grade Christmas decorations more durable than other options?

    Our commercial outdoor Christmas ornaments and lighting are built to withstand the rigors of high-traffic environments and harsh weather conditions. For both indoors and out, we use high-quality materials designed for durability, longevity, and safety. These decorations are tested for strength, UV resistance, and weatherproofing, ensuring they remain vibrant and intact throughout the holiday season, no matter how busy the area in which they’re installed!

  • Do you have eco-friendly or energy-efficient Christmas lighting?

    Yes, we’re proud to be one of the select number of Christmas decoration companies that offer energy-efficient, long-lasting LED Christmas lighting options. 

    These lights consume significantly less energy compared to traditional bulbs, helping you achieve your company’s environmental goals and delivering stunning, vibrant displays.

  • How do you make sure that your Christmas decorations match my brand’s aesthetic?

    Our team takes the time to understand your brand’s identity and the message you want to convey during the holiday season. Because we understand that Christmas lights for businesses are so unique, during our consultation process, we gather detailed information about your brand’s color schemes, design preferences, and the atmosphere you’d love to create. 

    Our special team of designers crafts a custom holiday décor plan that makes things feel super Christmassy and reflects your brand perfectly.